If you ask Jeffrey how long he has been doing this the answer is, “Over 28 years”, but this isn’t exactly accurate. Some of Jeffrey’s earliest memories are being in the backroom of, and putting shoes in, the large “walk in'' display cases at Lawrence Bootery in Albany Park, Chicago. To this day he can still smell Hi Swidler’s (the owner of Lawrence Bootery) cigar that he was always chomping on as he waited on folks from the neighborhood. His father, Izzy Seidman, owned a children’s store called Todd’s Shoes in Arlington Heights in the late 1970’s and later owned Cermak Shoes in Chicago when Jeffrey was in his early teens. He learned how to stock racks, run the register and measure feet at the corner of Cermack and California in Chicago.
AA-EE Shoes opened in 1992 and Jeffrey worked there part-time learning how to evaluate and fit people with specialty sizes and problems. He graduated with a double major of Psychology and Theater from Coe College in 1994 so naturally he went into the shoe business full time. By the year 2000 Jeffrey was store manager, lead buyer and Pedorthic school graduate at AA-EE Shoes. He has spent his entire childhood and adulthood as a proud member of the shoe industry guiding thousands of people just like you to better foot health through the best footwear.
He became sole owner of Ahh Comfort Shoes in 2013. Finding and providing the finest in functional footwear from around the globe and providing it to folks searching for better body balance has been his passion his entire career. He does free evaluations, by appointment only, five days a week. He has seen every foot problem under the sun from simple heel pain, charcot, ulcers, to total foot reconstructions and has provided over the counter and custom orthotics with the right shoes providing the best mobility possible for each person. If better mobility is your absolute number one priority he is here for you.
His most gratifying moments working is hearing people laughing and joking about buying shoes when it’s usually their nightmare. The most heartwarming is hearing his teenage son Gabe working with the same passion across the room.